Brand: Landshop
Industry: Real Estate
Brief: Independence campaign. Though a key campaign for the brand, the agency was required to be highly conservative with budgeting. Conversion and select property sales pre end of year festivities were to be the highlight.
Strategy: As an all service real estate company servicing both the general and luxury market, focus was geared towards laser targeting of the diaspora market as well as (IJGB’s); Nigerians visiting the country for the holidays, with luxury. While a flat discount of up to 62% across properties, reeled in the general audience.
Assets (copies, designs, video etc)
Budget: ($200)

Results
Traffic- 65%
Conversion Rate- 80%
Revenue: 700% growth