Open New Tourism and Adventure Market
Expectations
This project was about rebranding and crafting a new market for the Resort. We were tasked with creating a clear and appealing product with enticing benefits that gives a unique competitive advantage
Challenges
The resort is located at an outer part of the Lagos metropolis; we needed to create a clear communication that makes the trip/adventure a juicy proposition and becomes a potential fit helps customers and quickly makes the resort a place to be
Our Impact
The agency employed various tactics to help boost the visibility of the brand. Online tactics includes; strengthening the brands digital footprint by enhancing their social media, Increase reach and awareness, GMB and other Nigerian directory listings.
Process
The agency employed various tactics to help boost the visibility of the brand. Online tactics includes; strengthening the brands digital footprint by enhancing their social media, Increase reach and awareness, GMB and other Nigerian directory listings.
The agency also used its connection with the Face of Zikel models to help push the brand during the course of their retreat to the beach resort which was facilitated by the Agency.
